Company file · ULTA
Ulta Beauty
Ulta Beauty's revenue rose 9.7% in FY2025, to $12.4B, and net income fell 4.0% to $1.2B
Revenue rose 9.7% to $12.4B in FY2025, from $11.3B in FY2024. Net income fell 4.0% to $1.2B.
Key facts
In fiscal 2025, which ended Jan 31, 2026, Ulta Beauty (Nasdaq: ULTA) took in $12.4B of revenue (up 9.7% on fiscal 2024); net income was $1.2B (down 4.0%). The most recent quarter, ended Aug 1, 2026, brought revenue of $3.0B, up 8.9% year over year, with net income of $282M. Sources: 10-K for fiscal 2025 (filed Mar 26, 2026) and 10-Q for the quarter ended Aug 1, 2026 (filed Aug 27, 2026).
Source: 10-K FY2025, filed Mar 26, 2026
How it makes money
Ulta Beauty reported revenue of $12.4B for FY2025, and net income of $1.2B.
Learn more: Revenue vs. net income · Gross, operating and net margin
What changed last quarter
Comparing Q2 FY2026 (May to Jul 2026) compared with Q2 FY2025 (May to Jul 2025)
Each pair of bars shows the dollar amount for both quarters. Longer bar, more money. Bars in a group share one scale.
Q2 FY2026Q2 FY2025
Company
Source: Ulta Beauty 10-Q for the quarter ended Aug 1, 2026, filed Aug 27, 2026
The bull case and the bear case
The bull case
- Revenue rose 9.7% in FY2025 to $12.4B, from $11.3B a year earlier. 10-K, FY2025
- Operating cash flow rose 12.3% in FY2025 to $1.5B. 10-K, FY2025
- Diluted shares fell 5.1% in FY2025, so each share represents a larger slice of profit. 10-K, FY2025
- Revenue in the quarter ended Aug 1, 2026 was $3.0B, up 8.9% on a year earlier. 10-Q, quarter ended Aug 1, 2026
The bear case
- Net income fell 4.0% in FY2025 to $1.2B, from $1.2B. 10-K, FY2025
- The company's own risk factors are in Item 1A of its 10-K. Risks common in this industry include consumer spending; competition; costs. 10-K, Item 1A
What optimists and skeptics tend to point to, each tied to a filing. Ticker Sage doesn't pick a side, and neither list is a reason to buy or sell.
What the company does
Ulta Beauty is in the other specialty retail industry, part of the consumer discretionary sector. The SEC files it under Retail-Retail Stores, Nec.
The full description of Ulta Beauty's business is in Item 1 of its 10-K, linked below. This page shows its revenue in total only, because its tagged data has no breakdown that adds up to total revenue.
Its fiscal year ends in January; the latest, FY2025, ended Jan 31, 2026.
Source: 10-K, Item 1 Business
Risks common in this industry
These are general risks for companies in the other specialty retail industry. They are not a summary of Ulta Beauty’s own risk factors; for those, read Item 1A of its latest 10-K, linked below.
- Consumer spendingShoppers cut back on non-essentials when budgets are tight.
- CompetitionRivals, online sellers and changing tastes pressure prices and traffic.
- CostsWages, freight and product costs can squeeze margins.
- Supply chain and tariffsImported goods make it sensitive to trade policy and shipping disruptions.
- Brand and reputationProduct problems or public criticism can hurt demand.
Source: 10-K, Item 1A Risk Factors (the company's own list, in the company's words)
Three years of key numbers
Every number links to its filing; hover for the XBRL tag. A dash means the number isn't cleanly available, and we don't estimate it.
| US$ | FY2023 | FY2024 | FY2025 |
|---|---|---|---|
| Revenue | $11.2B | $11.3B | $12.4B |
| Net income | $1.3B | $1.2B | $1.2B |
| Operating cash flow | $1.5B | $1.3B | $1.5B |
| Cash & equivalents (year end) | $767M | $703M | $424M |
| Diluted shares | 50M | 47M | 45M |
- Revenue: Total revenue for the fiscal year, as the company reports it on its income statement.
- Net income: Net income attributable to the company's shareholders, after all costs, interest and taxes.
- Operating cash flow: Cash the business brought in from its day-to-day operations during the year (cash flow statement).
- Cash & equivalents: Cash and short-term investments that count as cash equivalents on the balance sheet. Excludes longer-dated marketable securities.
- Diluted shares: Weighted average shares outstanding for the year, including the effect of options and stock awards.
Learn more: How to read an income statement · Earnings per share, basic and diluted · Free cash flow · How to read a balance sheet · Growth rate calculator · P/E calculator · Market cap calculator · Free cash flow calculator · Return on equity and assets calculator
Explainers for this page
- Risk factors (Item 1A)
- The cash flow statement
- Segment reporting
- Debt-to-equity ratio
- Market cap and enterprise value
- Payment for order flow
- Current portion of long-term debt
Plain-English guides to terms this file uses, with real numbers from filings.
About these numbers
- Ulta Beauty names its fiscal year by the calendar year in which it starts, so FY2025 is the year that ended Jan 31, 2026.
What we left out
- Total debt: the company's filing data doesn't carry a consistent debt total for the years shown, so it isn't shown.
- Revenue by segment, product or region: the company's XBRL data has no breakdown that adds up to total revenue, so none is shown. The 10-K has its own segment note.
Recent filings
| Form | Filed | Period |
|---|---|---|
| 10-Q | Aug 27, 2026 | Aug 1, 2026 |
| 10-Q | Jun 2, 2026 | May 2, 2026 |
| DEF 14A | Apr 22, 2026 | Jun 9, 2026 |
| 10-K | Mar 26, 2026 | Jan 31, 2026 |
Learn more: 10-K vs. 10-Q vs. 8-K · Form 4 insider filings · Fiscal years and quarters
Common questions about Ulta Beauty
How does Ulta Beauty make money?
In fiscal 2025, revenue totaled $12.4B. Ulta Beauty reported revenue of $12.4B for FY2025, and net income of $1.2B. Source: 10-K for fiscal 2025, filed Mar 26, 2026.
What was Ulta Beauty's revenue in fiscal 2025?
Revenue came to $12.4B in the year ended Jan 31, 2026. Going back two years, it was $11.2B in fiscal 2023 and $11.3B in fiscal 2024, so the latest year was up 9.7%. Source: 10-K for fiscal 2025, filed Mar 26, 2026.
Is Ulta Beauty profitable?
Yes, by US accounting rules (GAAP): net income was $1.2B in fiscal 2025, down 4.0% from $1.2B a year earlier. For the quarter ended Aug 1, 2026, net income was $282M. The page's About these numbers section explains what is included. Source: 10-K for fiscal 2025, filed Mar 26, 2026.
What did Ulta Beauty report in its latest quarterly filing?
The 10-Q for the quarter ended Aug 1, 2026 shows revenue of $3.0B, against $2.8B in the same quarter a year before (up 8.9%), and net income of $282M, against $261M (up 8.1%). Source: 10-Q for the quarter ended Aug 1, 2026, filed Aug 27, 2026.
What are the main risks Ulta Beauty faces?
Ulta Beauty's own risk factors are in Item 1A of its 10-K for fiscal 2025, filed Mar 26, 2026. Risks that are common among companies in the other specialty retail industry include Consumer spending; competition; costs; supply chain and tariffs; brand and reputation. The first: Shoppers cut back on non-essentials when budgets are tight. Source: 10-K, Item 1A Risk Factors.
Where do these Ulta Beauty numbers come from?
Two filings Ulta Beauty made with the SEC: its fiscal 2025 10-K, filed Mar 26, 2026, and its 10-Q for the quarter ended Aug 1, 2026, filed Aug 27, 2026. The figures are taken from the XBRL data the SEC publishes, and every one links back to its source. Methodology explains how fiscal years and missing numbers are handled.
Tracked funds that report owning Ulta Beauty
- Renaissance Technologies: 177,780 shares, reported value $80.2M at Jun 30, 2026 (new in this filing). Form 13F filed Aug 13, 2026.
- Citadel Advisors: 145,146 shares, reported value $65.5M at Jun 30, 2026 (+46.6% in shares since the filing for Mar 31, 2026). Form 13F filed Sep 2, 2026.
- Millennium Management: 5,163 shares, reported value $2.3M at Jun 30, 2026 (−85.9% in shares since the filing for Mar 31, 2026). Form 13F filed Aug 14, 2026.
- Two Sigma Investments: 4,780 shares, reported value $2.2M at Jun 30, 2026 (+67.1% in shares since the filing for Mar 31, 2026). Form 13F filed Aug 14, 2026.
From each fund’s latest Form 13F, which is filed up to 45 days after quarter end and lists long positions in US-listed stocks only. A listing here is a fact about a filing, not a view on the stock. What a 13F does and doesn’t show.
Disclosures
- Editor holdings in ULTA
- The editor holds no position in Ulta Beauty (ULTA). As of Nov 11, 2026. The editor holds shares of Tesla (TSLA) and SpaceX in a long-term retirement account.
- Trading rule
- The editor does not buy or sell ULTA from 3 days before to 3 days after this page is published or substantively updated.
- Compensation
- Nobody paid for this page. No affiliate links on this page.
- Sources
- The company's SEC filings, linked next to each number or, for charts, in the source line under them.
- Last updated
- Nov 9, 2026
General education, the same for every reader. Not a recommendation to buy, sell or hold ULTA, and it doesn't consider your situation.
Compare with peers
| Company | Fiscal year | Revenue | Revenue growth | Net income |
|---|---|---|---|---|
| Ulta BeautyULTA | FY2025 | $12.4B | +9.7% | $1.2B |
| Tractor SupplyTSCO | FY2025 | $15.5B | +4.3% | $1.1B |
| AmazonAMZN | FY2025 | $716.9B | +12.4% | $77.7B |
| TeslaTSLA | FY2025 | $94.8B | −2.9% | $3.8B |
Each row is that company’s latest fiscal year from its own 10-K, using its own revenue and net income lines. Fiscal years end in different months, and line definitions differ (banks, insurers and oil companies count revenue differently), so this is a rough side-by-side, not a like-for-like comparison.
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New to filings? Learn has plain-English explainers and Tools has calculators. Methodology & Disclosures covers where every number comes from.